Overview

In our Explore Your Idea Course, we guide you through a hands-on process of clarifying your business idea and market, testing the solution, getting feedback and laying the foundation for the business to thrive. This course is 6-weeks long and is well suited for entrepreneurs at the idea stage looking to start a business with positive community impact.

What members are saying…

What I Didn’t Know Before I Started

Uptima really changed my outlook. I didn’t realize what running a business meant, and that there were numbers and other aspects.  That was scary for me.  But it definitely was the gamechanger for me and put me on the right path for so many reasons—the people, the curriculum, and generally the community of Uptima.

Joy Colino, Nannies Plus

What I Learned to Help Me Build a Business

For a year, my business was an idea floating in my mind, and I took baby steps toward making it real. Not having the knowledge of how to go about creating a business left me vulnerable as I placed my confidence in others to “help” me with MY business. After the Launching a Business class, I was further along in my business in 3 months than the entire year I had spent in the dark. Uptima gives you the tools to launch your business. The most important lesson that I’ve learned is that if I don’t know my business, no one else will.

Vicktor Stevenson, Gourmonade

What I Accomplished in My Business

I accomplished way more than what I thought was possible. I not only turned my idea into a business within a few short months of attending the bootcamp, I also gained the confidence to successfully continue to operate my business. I accomplished seeing this business grow from a small pop-up to owning a flower truck where I am now a traveling flower shop!

Ariana Marbley, Esscents of Flowers

What You Will Learn

Unit

Topics Covered
Introduction
  • Gain an entrepreneurial mindset and look at your motivations and goals for starting a business
  • Learn how to use design thinking methods to clarify your business idea and test its feasibility
  • Clarify your business idea through a series of simple questions
Customer Discovery
  • Gain an understanding of how to use customer discovery processes for evaluating business market fit
  • Learn how to prepare for and conduct customer discovery interviews, and how to use the data to create a customer profile
  • Conduct customer discovery interviews
Business Model
  • Gain an understanding of how a business creates, delivers, and captures value through its business model
  • Learn how to use the business model canvas to develop a business model for your idea
  • Use the business model canvas to develop the business model for your idea
Minimum Viable Product
  • Gain an understanding of lean startup methodology
  • Learn how to apply lean startup methods in developing a minimum viable product
  • Develop your minimum viable product
Creating a Presence
  • Gain an understanding of the importance of creating an online presence for the business
  • Learn the basics of creating a website, social media profiles, and email newsletters
  • Create a website, social media profiles, and email newsletter to promote the minimum viable product
Demo Evening
  • Present a demo of your minimum viable product
  • Receive feedback from community members on your business idea

Prerequisites

Must have a new business idea that seeks to create positive community impact and a willingness to commit to a process to understand the customer need for that business idea.

Commit to Building Your Business

Average time commitment for our Explore Your Idea Course is 10 hours / week dedicated to building your business, and includes the following weekly activities:

Title

Weekly 
Activity Weekly Commitment
Background Materials
  • Series of required background readings and videos on each unit to be completed online prior to the weekly workshop sessions
  • Describes concepts and their applications in developing a business

1-2 hours / week

Workshops
  • Weekly workshop sessions led by an expert instructor
  • Lecture and discussion on background materials, group activities, and reflection

3 hours / week

Business Development Activities
  • Weekly activities focused on your business development
  • Apply concepts learned in background materials and workshops

2-10 hours / week

Peer Mentoring
  • Weekly video conference with small peer group of other entrepreneurs in your course
  • Present weekly business development activities and receive constructive feedback from peers

1 hour / week

One-on-one Mentoring
  • Weekly one-on-one meetings with your mentor
  • Discuss business progress, review weekly business development activity, and connect with resources to meet business needs

30 minutes / week

Apply for our Launch Your Business Bootcamp

To take our Explore Your Idea Course, you must be enrolled in our Launch Your Business Bootcamp.

Our Launch Your Business Bootcamp is an 8-month entrepreneurship certificate program that supports creative and social entrepreneurs at the idea stage in starting your business and laying the foundation for your business to thrive.

Learn More About Our Launch Your Business Bootcamp

Apply for our Launch Your Business Bootcamp

Own Your Future